Duration : 3 years
Course : From Pune university
Host University : Universiti Utara Malaysia (15 days residential program in Malaysia)
Universiti Utara Malaysia (UUM) is a prestigious and globally recognized institution known for its excellence in business education. With a strong focus on practical industry knowledge and global perspectives, UUM provides an ideal learning environment for students pursuing a career in digital marketing.
The Global BBA in Digital Marketing program at UUM covers a wide range of topics, including social media marketing, search engine optimization, content marketing, digital advertising, data analytics, and e-commerce strategies. The curriculum is designed to equip students with the skills and knowledge needed to excel in the rapidly evolving digital landscape.
The program is led by experienced faculty members who are experts in the field of digital marketing. They bring their industry insights and academic expertise to deliver engaging lectures, practical workshops, and interactive discussions.
The program emphasizes practical learning experiences to enhance students' understanding of digital marketing concepts. Students will have the opportunity to work on real-world case studies, industry projects, and simulations that simulate the challenges and opportunities faced by digital marketers.
The exchange program not only focuses on academic learning but also offers a unique cultural immersion experience. Students will have the chance to explore the vibrant Malaysian culture, interact with local students, and engage in cultural activities and excursions.
Upon successful completion of the program, students will receive a certificate from Universiti Utara Malaysia, acknowledging their participation and achievement in the Global BBA in Digital Marketing exchange program.
The exchange program provides students with a valuable opportunity to immerse themselves in a different cultural and educational environment. They will gain a global perspective on digital marketing practices and learn from experts and peers from diverse backgrounds.
Engaging with students and faculty members from Universiti Utara Malaysia will allow our students to expand their professional network. Building connections with individuals from different countries and cultures can open doors to future collaborations and career opportunities in the field of digital marketing.
By participating in the Global BBA in Digital Marketing program, students will develop a comprehensive skill set in digital marketing. They will acquire practical skills, such as campaign planning, social media management, data analysis, and digital strategy development, which are highly sought-after in today's digital-driven business landscape.